(Re)introducing Flixier: a fresh look and exciting updates
Published on July 31, 2024
Our journey started with a dream to make video editing more accessible. We’ve made it our priority to place the most powerful yet simple-to-use features at your fingertips so we can empower you to unleash your creative potential through video storytelling. In the past six years, we’ve been focusing on building a collaborative creative environment and an efficient editing experience, and the time has come to embrace a fresh look for a brighter future.
Allow us to reintroduce ourselves: we’re Flixier, the same tool you’ve gotten a taste of and loved, with a brand-new flavor.
Our logo is our business card, so out with the old and in with the bold! We’ve seamlessly integrated the core values and features of our video editor right at the forefront of the new logo. You’ll find that our new stylized rendition of the letter F features timeline tracks, reminiscent of the real editing workflow. We didn’t forget about our love for collaborative features, so we’ve hidden a comment tool icon. Can you spot it? ⤵️
…but we didn’t stop here. Our homepage is the mothership where all the tools and resources you’ll ever need in terms of video editing have come together, so we’ve given it a fresh, more dynamic look, too. We couldn’t leave our iconic Crayola blue color behind, so we paired it with vibrant and youthful shade palettes that wonderfully complement it. Meet Lime green, Prussian blue, Sun yellow, and gradient color pairings for a smooth yet dynamic aspect of our identity. Come check them out and keep an eye out for the moment they start seeping into all of the content pieces our awesome team is working on.
This is the new Flixier look and feel, with the same passion and commitment to making video editing a fun and holistic experience for both beginners and advanced professionals. And the surprises won’t stop at the website! You can look forward to the new Flixier identity taking a fresh shape in the actual editor over the coming months.
We’d love to hear back from you, so don’t hesitate to have a look at Flixier’s new aesthetic and make our editor your playground for wonderful video ideas. Until next time, happy creating!
The Flixier team 🫂
About the author
Alexa NicolaeAlexandra is in love with navigating the digital landscape and believes that crafting the right pixels into stories creates the perfect canvas for creative journeys.