How to Make an Image Transparent: Step-by-Step Guide for Beginners
Published on May 5, 2025

Table of contents
- What is a Transparent Background?
- File formats that support transparency
- Making backgrounds, shapes, and gradients transparent
- Tools you can use to make images transparent
- Step-by-Step: How to make an image transparent with Flixier
- The tips & tricks section to avoid rookie mistakes
- Make Transparency Work for You
What is a Transparent Background?
In a few words, a transparent background is an image that has nothing in the background. Imagine holding a sticker in your hand, just the design, no white or black square around it. That's transparency mastery, the freedom that allows you to blend it smoothly into anything you place on it.
Why does it matter so much? If an image, shape, or logo is going to be used on itself, a transparent background might not be necessary. Have you ever tossed a logo into a Word doc or just shared it with your friends without a second thought? You know, the kind of moment where transparency is just a fancy word for "who cares?"
But transparency is required if you're adding your logo to a website header, overlaying it on a video intro, or designing merch or social media graphics. Of course, only if you want to make it look professional instead of "screenshot my logo and pasted it on top" of an unprofessional (bottom)level.
Where Transparent Backgrounds Really Shine?
Branding & Designing Logos – A transparent logo is necessary for your websites, merch, business cards, or watermarks. Do you want a white box around your logo on a dark website? That screams amateur hour.
E-comm Product Photos – Are you into selling products online? Removing the background will make your product pop, making it look more professional with a clean, distraction-free aesthetic. And not to mention that Amazon and Shopify require transparent or at least white backgrounds.
Social Media Content – These platforms are all about looks and aesthetics, so beautifully blending everything is not nice to have but ought to have for viral success. Layering text, shapes, or other graphs on your posts and stories keeps the eyes glued to your content. Because who doesn't love a visual feast that's hard to look away from?
Video Editing – Just name a video editing process where you didn't need a transparent background? Adding your logo, animated text, or other graphics elements on top of your footage without blocking your content? Transparency is a lifesaver in these types of situations.
Website Design – Almost any web developer, designer, or UX professional lives and breathes transparent assets. Icons, UI elements, and CTA buttons all need to look seamless across any background color.
Presentation Slides – How many times have you had a logo or graphic ruin your slide layout with its big white box? A transparent photo keeps the entire design clean and easy to follow.
Print Design – Whether it's a t-shirt mockup, packaging, flyer, or wedding invitation, transparent elements keep your entire design versatile and ready to go on any surface.
Apparel & Merchandise Mockups– If you want your design to look like it was actually printed on a T-shirt or mug, transparency is the way to go. It will seamlessly blend into the curves or shadows of the product.
So, as you can see, once you see the transparent images in action, you'll wonder how you ever lived without them. It's like one of those behind-the-scenes tricks that instantly upgrades your work from basic to pro.
File formats that support transparency
Now that we've settled the transparent background use cases, the next logical question is, "What type of file can allow you to do that?" Not every image format plays nice with transparency, and choosing the wrong one can ruin your entire design.
So, here are the most common image formats that you should be using or avoiding.
PNG and WebP
PNG stands for Portable Network Graphic, one of the most popular choices for transparent images. And no wonder PNG can support full alpha transparency, which means your image can have soft, semi-transparent edges and easily blend with any background. If you're working with logos, product cutouts, or any UI elements, the PGN file format offers clean visuals of the utmost quality.
WebP is Google's answer to modern web images. It supports transparency and compression as well. This gives you smaller file sizes but without losing quality. So, WebP is perfect when you want your website to load faster while still looking sharp. It's the only solid alternative to PNG, especially when speed matters.
JPG and GIF
These are the image formats that simply don't cut it when it comes to transparency.
JPG or JPEG might be the most common image format used on the web, you know photos. But it's completely useless for transparency. It just cannot support it. When you go and save an image with a transparent background as JPG, it will automatically fill the space with white or black.
Technically, GIF does support transparency but in a very limited way. It can either show a pixel or make it 100% transparent, with no in-between. It supports only 256 colors, so for more complex visuals it might seem limited.
So, use WebP if you want performance, avoid JPG for anything that has to do with transparency, and go for GIF if you're stuck in the '90s.
Making backgrounds, shapes, and gradients transparent
Now that we've gone through "what" and "why," let's get to the creative part: how to actually make images, shapes, or gradients transparent. If you need to edit your logo, design social media content, or craft a killer presentation, transparency gives you total control over how each element interacts visually.
Transparent backgrounds
Name one person who never needed it to remove the background from an image. Maybe they needed it to place their logo on top of a website banner, a product they wanted to upload to their online store without the distracting background.
Here's how people do it:
Use background remover tools: Apps like Canva, PhotoRoom, or Flixier make it easy to get rid of the background of your image or video. Just upload it, and with one click, the background disappears. And you end up with a transparent PNG.
Photoshop or any other advanced editor: For those looking for more precision, tools like Select Subject in Photoshop or Flixier's Video Background Remover allow you to remove complex backgrounds and fine-tune edges.
Manual masking: Tools like Figma allow you to create a mask layer to hide the actual background. It requires more work but gives you more control.
After making your picture transparent, you can use your image to blend with whatever you place behind it: a video, a gradient slide, a colorful web layout. To preserve that transparency, just use a tool that allows you to export your final file as PNG or WebP.
Transparent shapes and elements
Let's say you're designing something and want to remove only a shape, box, or icon. You only need a little see-through style, so opacity settings and transparency sliders come in handy.
Why would you need transparent shapes:
- To make text pop on a busy background without totally covering it up(see what we did with the shapes behind the cat and text?)
- To layer some elements creatively(a semi-see-through color block over a photo?)
- To give your design depth or visual hierarchy
Most tools allows you to adjust opacity from 100%(fully solid) to 0%(completely invisible) to:
- Rectangles, circles, or lines
- Icons and vector elements
- Highlight boxes behind texts
- UI buttons or input fields
It's a subtle but powerful move. A transparent shape guides the eye, frames crucial content, or just gives your design a polished and modern feel. And we see it everywhere, from Instagram stories to mobile app interfaces.
Transparent gradient overlays
It's time to move into more advanced territory, where things really start to look professional. A transparent gradient overlay is a gradient that fades from a solid color into transparency.
Imagine this photo of a cat(see below), where you want to overlay text on it, but it's not quite legible. So, instead of placing a black box, you drop a colorful transparent gradient. Now your text pops, and the image still shines through.
A transparent gradient comes in handy:
- Hero images on websites
- Instagram reels and YouTube thumbnails
- Slide decks or online ads
- Custom buttons and banners
- Mobile app designs
Almost all modern editors allow you to easily create these gradients. Canva, Flixier, and Photoshop have gradient editors where you can apply them as overlays, background fades, or even with shapes.
Tools you can use to make images transparent
Online tools
For quick edits, online tools are the best bet. There are no downloads, installs, or restrictions on your device. Plus, you can access them from any device with an internet connection and a modern browser.
- Flixier is a full-featured online video editor that also offers image editing capabilities. If you need to remove a background from a picture or video, this is your go-to tool without compromising on quality.
- Canva is well known for its intuitive interface and useful transparent background feature. Most creators use it to create logos, social media graphics, or presentations. Removing backgrounds is a one-click task.
Whether for professional or personal use, these tools provide an intuitive interface and real-time previews, making them efficient for any project where you need to make the background of a picture transparent.
Desktop software
If you're looking for more control and advanced features, desktop software offers comprehensive tools for creating transparent pictures.
- Adobe Photoshop is the industry standard for image editing. It features a suite of background removal tools, such as the Magic Wand, Lasso, and Select Subject tools. It's suitable for detailed design work or complex images.
- GIMP(GNU Image Manipulation Program) is a free and also open-source alternative to Photoshop with features for background removal and image editing. For those who need powerful tools without the cost, this is the best option.
- PhotoDirectors combines AI-powered background removal with editing tools; it's an all-in-one solution for beginners and experienced editors.
- PhotoWorks is designed for Windows users. It features an intuitive interface with effective background removal tools.
Mobile apps
Sometimes, we just don't have the luxury of time to sit at our computers to tweak an image. If you're editing on the go, there are several mobile apps that provide powerful background removal features:
- PhotoDirector combines AI-powered tools for background removal. It works on both Android and iOS. This app is perfect for social media content or e-commerce product shots, from overlays to stickers and animation tools.
- Pixelcut is a favorite among small business owners and online sellers. This app is specially designed for product photos. It is super easy to remove the background or create transparent PNGs for online listings, social media, and promotional graphics.
- PicsArt is packed with creative tools that allow you to go beyond basic background removal. You can add stickers, blend layers, create funny memes, and so much more. All that with support for transparency.
Step-by-Step: How to make an image transparent with Flixier
Flixier features a user-friendly interface in a browser-based platform, which simplifies the process of making any image or video background transparent.
If you're working on your video project or need a transparent image for your website, Flixier's features allow you to achieve professional results without installing complex software or a mobile app.
Step 1: Head to Flixier's Video Background Remover tool
Simply go to flixier.com and click the Start Editing button to launch the editor in your browser. No signup or download is required.
Click the AI Tools button on the left side and choose the AI Image Remove Background feature.
Step 2: Upload Your Image or Video
Simply drag and drop your file into the workspace.
You can import images and videos from your device, from cloud services like Google Drive, One Drive, or Dropbox, or record something live with your camera.
Step 3: Remove Background
Once you've uploaded your media file, tap the Generate button on the right, and your background will disappear like magic.
Now you can save your image with a transparent background as high-quality PNG on your device by clicking the Download button.
Step 4: Replace Background(optional)
Need a new background? Upload your new image into Flixier's online editor or choose from its extensive stock library. Then, drag your selected image to the timeline and position it behind your subject.
Add final touches with motion titles, stickers, filters, or overlays. When ready, click the Export button to save it on your device.
With just one click, you've made your image or video look professional with zero design headaches.
The tips & tricks section to avoid rookie mistakes
You've got the tools, and you've nailed the steps. It's time to talk about those little details that can make or break your transparent image game. These will get you the best results no matter what type of project you are working on.
Never Save Your Image as JPG
We will say it again: JPG does NOT support transparency. It's one of the most common mistakes beginners make. You've worked hard to remove every single part of your background...then save it as JPG. All you did was have your image with a black or white background.
You should save it as:
- PNG(best for those static images)
- WebP(suitable for web performance)
- GIF(if you need simple transparency and animation)
- SVG(ideal for logos or vector graphics that need to scale)
It really doesn't matter if your image looks fine in the editor. If the file type is wrong, it's all for nothing.
Use it with Caution in Your Video Projects
Of course, transparent images are cool for video overlays. Those watermarks, logos, and animated stickers just make the design much more professional. But keep in mind:
- Resolution matters - Is your PNG image high enough in resolution for your video? If all you have is a blurry logo over your footage, you might as well skip it.
- Motion tracking helps big time - Imagine your logo or graphic move with your footage. Some editors, like Flixier, allow you to track motion to make overlays dynamic.
Double-check Compatibility on All Devices
Not all platforms render transparent images the same way. So, you should check how it looks on various screen sizes, in different apps, or across browsers. WebP is great for web use, but for apps or responsive designs, SVG is a better option.
Design and Layer Strategically
Transparency opens doors for layering visuals like a pro. But do you know when to stop? When not make it chaotic or unclear?
- Use contrast wisely, never layer light transparent text over a light image. That's a headache for the eyes.
- Use shadows or strokes on transparent objects to make them stand out.
- Mix transparency with blurring or gradients for more depth but without clutter.
Always Have a Backup
Before starting to apply layers or exporting, save a copy of your file just in case you need to tweak transparency later or make any other changes.
Make Transparency Work for You
Whether you're designing your logo, editing a video for YouTube, building a new website, or just making your next viral meme, transparency gives you flexibility and control over the overall look and feel of your content.
With tools like Flixier or Photoshop, it's easier to strip away distracting backgrounds but remember the rules: use the right formats, check your exports and keep file source handy.
The best part is that you don't need any design skills to do it. You only need the right tools and a little creativity.
Andreea is always ready to take you through the latest news, tips, and guidelines on video editing. A consumer of too much (latest) information and a notorious overthinker, she's a wearer of many hats and a master of some.

Frequently
Asked
Questions
Can I make a transparent image without Photoshop?
Why does my image still have a white/back background after I remove it?
What is the best file format for transparent logos?
Is background removal always accurate with AI tools?
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